Blog

A few of

our thoughts

4 things we learned in 2019 headerABC OF BEEMarketing
27th Jan 2020

4 Things We Learned in 2019

Freshly into the new year with high hopes and a brand new set of objectives, your brand is bright-eyed, bushy-tailed and ready to take on the beginning of a new…
woman 1446557_960_720ABC OF BEEMarketing
17th Jan 2020

How To Keep Up, Digitally

Stay in the loop with the digital trends Digital is an ever-changing, innovative playing field that makes it easy for creative directors to fall behind and constantly feel like they’re…
unicorn 1745330_960_720ABC OF BEEMarketing
16th Apr 2019

Unicorn Marketing

“Your unicorn isn’t a unicorn from the get-go” There’s only one thing unicorns and multi-billion dollar brands have in common – and it’s that they’re almost non-existent. How do you…
christmas 2951662ABC OF BEEMarketing
26th Nov 2018

How Will Your Marketing Compete this Season?

Silly season is officially here. On November first, Christmas campaigns exploded everywhere. Mr. Price was amongst the first of the bunch to kickstart the silly season with a Christmas pop-up…
Analysis blackboardABC OF BEEMarketing
12th Sep 2018

Methods to Crack any Creative Block

Being creative can be exceptionally demanding You’re paid to come up with amazing ideas, campaigns and jingles but the problem is, the first few ideas are usually generic, the second…
influencer marketngABC OF BEEMarketing
25th Jul 2018

Micro vs Macro Influencer

Everything you need to know about influencer marketing The need for brands to live in the digital landscape is becoming ever crucial, but it’s even more important for brands to…
investmentABC OF BEEMarketing
4th Jun 2018

Are Award Entries Worth the Business Investment?

Brand awareness and award winning ideas can certainly be worth the investment Any good creative director would push their clients to enter award shows, but is it worth the investment?…
adsABC OF BEEMarketing
7th May 2018

Why Ads are Failing to Grab Attention

What makes a good ad and how can it be more successful? All great ads have a few things in common – They aren’t just creative in selling a product…
agency bABC OF BEEMarketing
3rd Apr 2018

Choosing The Right Agency For Your Business

Finding your best agency match will help you transform your business Advertising agencies are known to be costly, but worth the investment. Agencies are experts in creating engaging, cut-through communications…
BEEABC OF BEEMarketing
23rd Mar 2018

The ABC of BEE and the MAC Charter

Being BEE-compliant gives your business better opportunities The government implemented a new charter in 2016, the MAC Charter. This Charter ensures responsible social marketing and communications to aid true transformation and…